Notifi

Notifi lyrics

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Biography

Rapper, producer, engineer, mixer, crooner, Notifi is a consummate artist. Over crisp beats and dark blitzed-out production, the Toronto auteur brings a fresh, unfiltered level of authenticity to his music; it's the sound of the city, of life itself, told with open eyes and a bravado that leaves room for self-effacing charm. Born in Montreal, Notifi has called Toronto home since he was months old. Finding his footing in the suburb of Scarborough, the nascent artist began rapping at the age of 12. When his family moved across the city, settling in the Jane and Finch area of Driftwood, he took inspiration from Kanye West, using samples to create musical bedrock while experimenting with a smoother sound. Notifi has emerged with an infectious, unique blend of rap, pop and R&B.